Webby Honoree Award 2013
DSA’s IDEA Award 2012
team project at IDEO | UI & graphic design
IDEO Toy Lab invented a new way of prototyping the user experience for children. We built a giant iPhone with foam core, and had designers act out the interaction behind the screen.
In the picture, Emily Song is demonstrating the process with David Kelley, Founder of IDEO, on CBS 60 Minutes.
UI & GRAPHIC DESIGN
A young user offers feedback.
Photo source: IDEO Toy Lab
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